Advice For Tech-Phobic Real Estate Agents

 With the majority of people starting their home search online, it is becoming increasingly more important to stay on top of technology. Consumers have more access to information, and could possibly show up to a house knowing more about the property than the agent does! Don’t stress. While keeping up with technology is crucial toContinue reading “Advice For Tech-Phobic Real Estate Agents”

Why Google Panda Matters to Real Estate Professionals

Let’s start with the basics: Google Panda is an algorithm. It’s designed to help people find high quality websites. Google’s doing this by reducing the ranking of low-quality content. They want to make sure the user is getting a benefit from your website. How Does Google Identify High Quality Websites?   Why Google Panda MattersContinue reading “Why Google Panda Matters to Real Estate Professionals”

Turning Technology into a Mindset for Marketing: Closers Podcast with Brad Nix

It’s no secret that working as a real estate agent requires well beyond what it used to, let alone running a brokerage. Technology has changed the game and in order to keep the well oiled machine of your real estate team running, leadership in all things tech and marketing is vital to those who wishContinue reading “Turning Technology into a Mindset for Marketing: Closers Podcast with Brad Nix”

How to Help Clients Understand Real Estate Data

If I’m a homebuyer, I want to feel secure and confident in my decision. The same if I was a seller. But, I’m not going to get there unless someone connects the dots for me. In today’s digital age, anyone can find tons of real estate information online. But can the average Joe decipher it?Continue reading “How to Help Clients Understand Real Estate Data”

BoomTown Introduces Newest Website Theme!

Your brand doesn’t fit the mold, and neither do we, which is why we built a library of themes to let you choose your design and make your site stand out. We’ve named each theme after our beloved office dogs-some of our most trusted advisers and sources of inspiration, and we’d like to introduce theContinue reading “BoomTown Introduces Newest Website Theme!”

BoomTown Closers Podcast: Tim Young on Technology, Team Structure and Lead Gen

Everyone here at BoomTown loves to seek and share knowledge. And today we are doing just that in our inaugural BoomTownClosers Podcast. We have invited Tim Young from Fort Worth Texas Real Estate to share his knowledge and unique approach to his real estate business. In this episode, our host and BoomTown Community Manager, Mac Hill, willContinue reading “BoomTown Closers Podcast: Tim Young on Technology, Team Structure and Lead Gen”

Inspiring Change Agents: Getting Your Team on Board with New Technology

In the previous blog post, we explored how the Gartner Hype Cycle (GHC) and the Technology Adoption Lifecycle (TALC) can help real estate leaders balance the risks associated with selecting and implementing new technology for their agents. As 2015 begins, given widely reported forecasts of a healthy 2015 market, it’s even more important to presentContinue reading “Inspiring Change Agents: Getting Your Team on Board with New Technology”

Shift Happens- Developing Technology For The Future of Real Estate Digital Marketing

Shift Happens. Developing Technology For The Future of Digital Marketing in Real Estate In late 2008 the American economy was shaken by the crash of one of its pillars, the housing market. The post bubble bursting landscape yielded radically different market conditions that demand more business efficacy and information transparency from the real estate industry.Continue reading “Shift Happens- Developing Technology For The Future of Real Estate Digital Marketing”

2015 IDX MLS Policy Changes. Alright, alright, alright.

2015 MLS | IDX data guidelines… why bother to write about thee? My motivation to write is typically born out of my distaste of having to repeat myself. If someone asks me a question enough times, I’ll usually write my answer somewhere to reference going forward. In this case I’m compelled to write on behalfContinue reading “2015 IDX MLS Policy Changes. Alright, alright, alright.”

Charleston Tech Map: Charting the Tech Scene and Jobs in Charleston, SC

It’s no secret that Charleston has a vibrant and growing tech community. With everything from startups in incubators to publicly traded software companies and tech giants like Google, there is a lot of opportunity and a lot of exciting jobs in Charleston, SC. It can be hard to put this rapid growth in perspective. Now,Continue reading “Charleston Tech Map: Charting the Tech Scene and Jobs in Charleston, SC”