CEO’s Corner: Smart-Drip Success and a Powerful BoomTown Mastermind! [VIDEO]
As we approach the holiday season, BoomTown has so much to be thankful for. 2011 has been such an exciting year for us as we continue to grow our team of talented and passionate folks that are and fully committed to our vision – To constantly innovate and share knowledge to drive the future of real estate technology. Since this is our first CEO's Corner, I want to give all of you a quarterly update of what's going on in our world.
In October, our entire team came together to pull off the most significant product improvement since we originally launched BoomTown back in June of 2008. In this release we revolutionized drip marketing with the launch of the much anticipated Smart-Drip Plans. Smart-Drip has been live for about a month now and the response from our clients has really been overwhelmingly positive. Clients who have implemented Smart-Drip are having to hire additional agents and staff to handle all of the leads that are raising their hands after receiving emails from the drip plans.
This past Saturday, we hosted our first ever BoomTown Mastermind in our beautiful hometown – Charleston, SC. We planned on a small event since we only gave our clients a 6 weeks heads up, but again, the response was amazing. Over 120 of our amazing clients came from all across the country — even Alaska — to share and learn from fellow Boomers. The event was packed with amazing strategies and we have talked to many clients who are completely changing their business model as a result. Powerful stuff! We also hosted a welcome party on Friday night which gave all of our employees a chance to finally meet so many of you face-to-face. We were so grateful to host such a wonderful weekend.
Thank you all so much for coming to this event and we are already looking forward to the next! In case you couldn't make it, here is a recap of what you missed…
We are so thankful to have all of you as our clients, and we sincerely appreciate all of your support over the years. We remain committed to our vision and to your success.
Happy Thanksgiving from all of us to all of you!