Crush Your Next Open House with Social Events
Resource Library Lead Generation

Crush Your Next Open House with Social Events

Do you still do open houses? I’ve heard mixed reviews lately on their effectiveness, however if promoted the right way they are a great source for buyer leads along with establishing your brand in the neighborhood. It takes more than directional signs and a balloon in the yard to promote an open house.

Have you tried promoting your open houses through your social networks? I’ve got some great tips for you today.

Facebook Events

People spend nearly 7 hours a month on Facebook. Wouldn’t it make sense to promote your open house there?

Facebook Events are a good way to get the word out for your open house. I won’t waste your time explaining how to create a Facebook Event as this article at Mashable has already done an excellent job on that. I will however give you a few tips to help your event be a success.

When you create your event, make sure you do it from your business page. You can share it to your personal network once it’s setup if you like.

Once your event is created, share it! Caution, people are not on Facebook so you can spam them so share your event sparingly. A good rule of thumb is to initially share your event and then send out a reminder when it gets closer to the open house.
If you really want to impress your clients, promote your event with a Facebook ad. This is a less spammy way to get more eyeballs on your open house details.

Google+ Events

Don’t just stop at Facebook, Google+ has event functionality too! They even have tools to help you create beautiful invitations to send out as well.

Good Old Fashioned Check-ins and Updates

Leverage all of your social channels to promote your open house. Send tweets to your followers, send reminders close to the open house on Facebook and Google+ as well.

Pick a central landing page to sent them to. This can be one of your social event pages, Meetup or Eventbrite or the Open House results page on your BoomTown site

Think outside of the box and try leveraging social media to make your next open house a

Don't miss the conversation. Get articles like this every week.

Join thousands of real estate professionals and get the strategies you need, straight to your inbox.

Give it a try. It only takes a click to unsubscribe.

Download the Tip Sheet

5 Powerful Battle Tips from Steve Harney




Download our Free Guide

The 3 P’s for Winning Listings




Download

Download our Free Guide

4 Steps to a Winning Listing Presentation




Download the Tip Sheet

4 Pillars to Creating & Maintaining a Successful Lead Management Program




Download the Tip Sheet

7 Tips to Getting Your Agents to Adopt New Technology




Download the Tip Sheet

Powerful Prospecting Lessons to Build Your Business




Download the Tip Sheet

How to be a Winner in the Real Estate World




Download the Guide

How to Structure Your Team for Lead Follow-Up




Download the eBook

Say Hello to Hiring: The Essential Guide to Growing a Team




Download the eBook

The Modern Real Estate Chief Marketing Officer




Download

Download the Tip Sheet

6 Tips for Standing out Against Competitors




Register for the Series

Fill out this form and register for all of our upcoming webinars at once!





Ready to see a demo?

See what BoomTown can do for your business.





FREE: 1-3-5 Goal Setting Template

Turn dreams of success into celebrations of success. Stay on track with our goal worksheet.


Seller Lead eBook

FREE DOWNLOAD

How Top Agents Survive (and Thrive) in a Turning Real Estate Market



FREE SCRIPTS

Want to handle objections like a champion?
Download our scripts playbook!




Seller Lead eBook

FREE DOWNLOAD

Convert seller leads. Get the best strategies to conquer listings in your market.



Download the eBook

The Real Estate Teams Playbook