To Zopim Or Not To Zopim? Get The Skinny On Live Chat Integration
Resource Library Lead Generation

To Zopim Or Not To Zopim? Get The Skinny On Live Chat Integration

Zopim Logo

There has been some buzz (particularly in our BoomTown Owners' Community) about Zopim Live Chat, and whether it adds any value to a website and lead generation.  I’m here to give you the quick breakdown on all things Zopim.  No fluff, just the highlights here.  I’ve handled the research on your behalf and hope that you find it helpful. Enjoy!

About Zopim

For those who may be unfamiliar, Zopim is a live chat (IM) integration system that allows you to chat with users at the exact moment they are visiting your website.

On the back end, Zopim gives you great  information about your visitors, such as:

  • Number of past visits
  • Time spent on the site
  • What pages they have navigated
  • What browser they are using
  • User’s location

(Hey BoomTown users, Zopim contacts can be auto-linked with your BoomTown contact database, so you can see if those users are new visitors, existing visitors already in your BoomTown system, or already assigned to an agent.)

Their IM integration allows you to access chat on your platform of choice (Google Talk, Yahoo IM, MSN, AIM).  Zopim even has a mobile app for you to chat with visitors through text while you’re on the go.

Here’s a link to the Zopim pricing page.  There is a free package with limited features, and 2 other paid packages with a wider range of features.  Prices vary per plan, and if you pay monthly or on a one year or three year contract.

What Are Our BoomTown Clients Saying?

Some said they only get a few chats per day, but those who knew how to make the most of Zopim’s features were met with great success.  One user shared that the real power is in the triggers.  Another shared that their ISAs were able to really leverage the user activity to their advantage.  Live chat has potential to be a great tool that your ISAs can use to connect and build trust with the visitor if they are not yet ready to commit and provide you with their contact information.

So Should I Use It?

Zopim offers a completely free 14-day trial, which includes all the features and allows you to create as many agents as you want.  If you choose not to upgrade by the end of the trial, you will be automatically downgraded to the free Lite version.

With the success that it has brought to several agents, and the convenient free trial and package, I’d say it wouldn’t hurt to give it a try.  The Lite package has no cost, but has great potential to add great value to your lead generation efforts.

At the end of the free trial, or after using the free version for some time, you may find it worthwhile to invest in the paid versions.

Don't miss the conversation. Get articles like this every week.

Join thousands of real estate professionals and get the strategies you need, straight to your inbox.

Give it a try. It only takes a click to unsubscribe.

Download the Tip Sheet

5 Powerful Battle Tips from Steve Harney

Download our Free Guide

The 3 P’s for Winning Listings


Download our Free Guide

4 Steps to a Winning Listing Presentation

Download the Tip Sheet

4 Pillars to Creating & Maintaining a Successful Lead Management Program

Download the Tip Sheet

7 Tips to Getting Your Agents to Adopt New Technology

Download the Tip Sheet

Powerful Prospecting Lessons to Build Your Business

Download the Tip Sheet

How to be a Winner in the Real Estate World

Download the Guide

How to Structure Your Team for Lead Follow-Up

Download the eBook

Say Hello to Hiring: The Essential Guide to Growing a Team

Download the eBook

The Modern Real Estate Chief Marketing Officer


Download the Tip Sheet

6 Tips for Standing out Against Competitors

Register for the Series

Fill out this form and register for all of our upcoming webinars at once!

Ready to see a demo?

See what BoomTown can do for your business.

FREE: 1-3-5 Goal Setting Template

Turn dreams of success into celebrations of success. Stay on track with our goal worksheet.

Seller Lead eBook


How Top Agents Survive (and Thrive) in a Turning Real Estate Market


Want to handle objections like a champion?
Download our scripts playbook!

Seller Lead eBook


Convert seller leads. Get the best strategies to conquer listings in your market.

Download the eBook

The Real Estate Teams Playbook