If you can’t navigate your contacts and work your database quickly and easily, you’re wasting opportunities. It’s easy to let database maintenance slip when your attention is focused on more immediate business, but with the right mentality and tools, even the largest and most overwhelming situation can be turned into a pool of potential.Continue reading “How to Clean and Organize your CRM Database”
Category Archives: Blog
4 Scientifically-Backed Ideas for Getting Leads to Read Your Emails
You may think you’ve written a great email campaign, and are wondering why your leads aren’t responding by the masses. But consider your own personal email reading (or avoiding!) habits. How many emails do you receive in a day? Of those, how many do you actually open? Over 20% of marketing emails never make itContinue reading “4 Scientifically-Backed Ideas for Getting Leads to Read Your Emails”
FBI Negotiating Skills Every Real Estate Agent Should Know
Pushy sales tactics. One-size-fits-all solutions. Talking over you and underwhelming you. We’ve all experienced a bad negotiation situation. You don’t feel heard, you question the motive of someone trying to “sell” you, and the whole process can make you uncomfortable. In real estate, if your clients feel any of these things, your business is goingContinue reading “FBI Negotiating Skills Every Real Estate Agent Should Know”
How to Give Employee Feedback without Demoralizing the Person
Offering regular updates on personal performance to your agents, as well as how the business is doing helps your team members feel valued. Recognizing an employee’s strengths can help generate motivation and a sense of accomplishment, and providing negative feedback in the right manner can offer guidance and self-awareness. The Power of Positive Feedback andContinue reading “How to Give Employee Feedback without Demoralizing the Person”
5 Books that Shaped Amazon.com’s Jeff Bezos’ Leadership Style
Becoming a leader is hard. It’s certainly easy to argue all you need is real-life practice. But here’s a counter-argument — you need to know what road to travel down first. Otherwise, you’re just walking (and often getting lost) in the woods. Books can be an inspirational and educational tool to set you in theContinue reading “5 Books that Shaped Amazon.com’s Jeff Bezos’ Leadership Style”
How Leaders Can Push Employees Without Stressing Them Out
If you’re a broker or team leader, you may think that as the manager, you deal with the most stress and pressure in your company. However, a recent study from Harvard Business Review shows that people who most often become leaders are 30% less likely than their peers to feel stressed out. Other researchers haveContinue reading “How Leaders Can Push Employees Without Stressing Them Out”
Want to Convert More Leads? Accountability is Key
Having a clear, inspiring purpose and executing on that purpose every day is essentially what creates job satisfaction. Job satisfaction means more productive, happy agents, and more happy clients. In a real estate business, when a team has a clear purpose, roles are defined effectively, and measures are put in place to keep everyone onContinue reading “Want to Convert More Leads? Accountability is Key”
Job Descriptions For Real Estate Listing Specialists
In an interesting report, real estate coach Mike Ferry argues that most agents lack the complete package of skills to adequately represent both buyers and sellers. Both buyer and seller agents need basic sales skills, such as time management, consistent lead follow-up, the ability to pre-qualify and present, etc. However, Ferry states that from there,Continue reading “Job Descriptions For Real Estate Listing Specialists”
A Comparison of Real Estate Salaries
Whether you’re thinking about building a team, or researching joining a team, compensation is a major factor in the recruitment process. It’s also a major factor in keeping agents motivated and happy. It’s simple: The right compensation structure fuels the right type of performance for any team. But that’s where the simplicity ends. Compensation modelsContinue reading “A Comparison of Real Estate Salaries”
Should You Hire Full-Time or Part-Time Real Estate Agents?
When it comes time to hire a real estate agent for your business, whether you are building a team or forming a brokerage, the choice is a big one. And then deciding full-time or part-time agents immediately comes into play. However, if you do the proper planning to explore what you want out of yourContinue reading “Should You Hire Full-Time or Part-Time Real Estate Agents?”