Sending a thank-you note is a small gesture that makes a big impact. So much so that 22% of employers are less likely to hire someone if they don’t send a thank-you note after an interview. That’s pretty compelling! So how can you use this trick to generate more business in real estate? Here areContinue reading “7 Thank-You Notes You Should Be Sending Your Real Estate Leads [Free Templates]”
Category Archives: Blog
3 Key Strategies for Being a Better Leader in Real Estate, with Doug Edrington
If there’s one thing Doug Edrington knows, it’s how to lead a team. Doug recently opened his own Berkshire Hathaway HomeServices Brokerage, J Douglas Properties, and runs (with no shortage of success), The Edrington Team. Last year his team sold 491 houses. And when he’s not busy being a top producer, he is also aContinue reading “3 Key Strategies for Being a Better Leader in Real Estate, with Doug Edrington”
Do Online Real Estate Leads Really Suck? Here’s the Bottom Line.
Online leads are what you might call the “black sheep” when it comes to real estate lead generation. Some agents write them off as “trash” and don’t even bother investing a dime. Some swear that it’s a worthy investment that can generate 10-40+% of their business. So what’s the bottom line? Consider the ROI FirstContinue reading “Do Online Real Estate Leads Really Suck? Here’s the Bottom Line.”
5 Ways to Handle Phone Anxiety in Real Estate
We know where the anxiety comes from in cold calling: fear of rejection and lack of preparation to handle a situation “live.” Also, for those introverts in real estate, this part of the job can be particularly taxing. So how can you help yourself overcome these jitters and grab that phone with enthusiasm? Here areContinue reading “5 Ways to Handle Phone Anxiety in Real Estate”
5 Morning Habits of the Most Successful Real Estate Professionals
Rise and shine! How do you begin your day? Are you pushing the snooze button and then racing against the clock to get out the door? Or are you truly in charge of your schedule. To be successful in real estate, motivation and efficiency aren’t merely useful, they are critical. The name of the gameContinue reading “5 Morning Habits of the Most Successful Real Estate Professionals”
Stop Losing Seller Leads. Work Your Farm This Way
You’re better than a mass-mailed recipe. Don’t risk having your brand tossed into the recycling bin. Instead, be strategic. Establish an area to farm Market to those potential sellers Add the leads you generate to your database Track them over time. The first step is establishing an area to geographically farm of course. Once you’ve lockedContinue reading “Stop Losing Seller Leads. Work Your Farm This Way”
Q4 is Here: 5 Ways Successful Agents End Strong and Build Momentum
The fourth quarter often brings a slowing market, lots of time away from the office, and a mentality to wind down and delay priorities until the new year. So, it might come as a surprise that mega agents and real estate leaders believe Q4 brings some of the best opportunities to claim market share andContinue reading “Q4 is Here: 5 Ways Successful Agents End Strong and Build Momentum”
Busted! 7 Myths About Real Estate Leads We Can Finally Put to Rest
Growing a successful real estate business means creatively and strategically generating leads. In addition to referrals, many real estate professionals turn to “online leads” to generate more business. This could be in-house digital marketing (through Google and Facebook Ads), or paying for leads from a provider. Whatever your methods, you’ve probably heard plenty ofContinue reading “Busted! 7 Myths About Real Estate Leads We Can Finally Put to Rest”
A Fresh Marketing Strategy for Converting Cold Leads
You’ve heard all about the importance of following up with your leads. Check in with your hottest leads first, and then touch base with your “warm” and “cold” leads periodically to make sure they’re staying engaged. But what about those leads that aren’t quite ready to talk? Remarketing Most agents use these three waysContinue reading “A Fresh Marketing Strategy for Converting Cold Leads”
5 Ways to Generate Higher Quality Real Estate Leads
Let’s be frank about lead quality. At the end of the day, it’s important for agents to remember that just because a lead isn’t ready to buy right now, or even if they say “No,” this does not mean that they are a dead-end or “trash” lead. Leads take time. Especially cold, online leads. SoContinue reading “5 Ways to Generate Higher Quality Real Estate Leads”