The countdown to 2020 is officially on! That means one thing: planning season. We’re taking a look back at some interesting patterns from 2019 and discussing our top picks for real estate trends to look out for next year. 1. Generational Shifts: “Silver Tsunami” + Welcome Gen Z As millions of aging AmericansContinue reading “6 Real Estate Trends to Keep an Eye on in 2020”
Category Archives: Blog
Death-by-Success. How to Avoid it and Scale your Real Estate Business
Scale. You hear it a lot, you know it’s important, actually…critical for growing successfully, but what does it actually look like in a thriving real estate business? Essentially, it boils down to systems, and whether or not your business has them. Optimizing your Business for Success You know that lead generation is the lifebloodContinue reading “Death-by-Success. How to Avoid it and Scale your Real Estate Business”
Speed-to-lead: The mission-critical step where most agents fall short
Every agent’s book of business is going to vary. Your “pie” of lead sources might look something like this: 50% referral business, 30% online leads, 20% open houses. Some years referral business will boom and in others, it will inevitably slow down. Being prepared for this variation and diversifying your lead sources is critical forContinue reading “Speed-to-lead: The mission-critical step where most agents fall short”
What Does a Possible Economic Recession Mean for the Housing Market?
By now you’ve likely heard murmurings of an impending economic recession. According to the National Association for Business Economics’ Economic Policy Survey, 3 out of 4 of the business economist panelists expect a recession by 2021. But let’s hold off on the panic button for just a minute, because this does not necessarily mean aContinue reading “What Does a Possible Economic Recession Mean for the Housing Market?”
7 To-Dos to Check Off Before 2020
Goal-setting season is upon us. Resolutions are looming and the success of your business next year can depend largely on how you wrap up the next few months. It’s a heavy task with all the festivities (and subsequent lack of focus), but if you prioritize a few key things, you’ll set yourself up for success.Continue reading “7 To-Dos to Check Off Before 2020”
What Sets Real Estate Technology Apart in 2019?
Success in real estate is nearly impossible in 2019 without the support of a robust technology platform, this much is clear. But how do you know what is the right tool for you? In the end, it comes down to your return on investment. Is your real estate CRM empowering you to generate as muchContinue reading “What Sets Real Estate Technology Apart in 2019?”
The Missing Ingredient That Can Assure Your Success in Real Estate
Here is a pretty simple pattern. The larger your lead database grows, the more successful your real estate business will be. We have seen a direct correlation between real estate growth and the size of a lead database. Seems like a no-brainer, right? More leads equal more opportunity for success. In fact, we’ve discovered thatContinue reading “The Missing Ingredient That Can Assure Your Success in Real Estate”
Text Templates for Getting Homebuyers Interested
Speed to lead is critical for turning leads into closings. And texting is one of your best tools for contacting those leads quicker and with higher response rates. In fact, by using text engagement instead of email, our clients saw a 450% increase in lead responses. A 2018 Ellie May Study shows us thatContinue reading “Text Templates for Getting Homebuyers Interested”
5 Strategies to Generate Seller Leads
Just like with buyer leads, generating and converting seller leads is all about relationship building. The internet and digital media have drastically altered the way we interact with prospects, but the need to build relationships is as important to real estate as it ever was—it’s only the way we build relationships that’s changed. The bestContinue reading “5 Strategies to Generate Seller Leads”
How Business Strategy Can Help You Stand Out in Real Estate
Have you ever come across a billboard you thought was ridiculous? It may have made you chuckle a bit, or you may have thought it was corny. Regardless of your feelings, the fact that you remembered the billboard was an attempt to stand out from a business — and it did its job. ButContinue reading “How Business Strategy Can Help You Stand Out in Real Estate”